Associate Director, Product Management
Company: Foundation Medicine
Location: Boston
Posted on: October 20, 2024
Job Description:
About the Job
The Associate Director, Product Management is responsible for
developing the global strategic plans and customer requirements for
FMI's pipeline or portfolio products. This position is responsible
for the commercial success of a specific product(s) by
understanding market trends and needs, proactively collecting voice
of customer, and proposing improvements to maintain competitiveness
on-market.
Key Responsibilities
- Develop and mobilize execution of the global product strategy
through all phases of product development, from pipeline to
on-market product management.
- Lead the development of integrated product strategies for
enterprise success over the short (90-day), medium (1-3 years) and
long-term (3-5 years) time horizons, by collaborating closely
across enterprise functions: Product, BioPharma, Clinical, Medical,
and International. Engage R&D, Technology, Operations, and
Program Management to ensure strategies are feasible and can be
executed in line with the customer requirements.
- Gather voice of customer and represent it across the
organization. Embed this perspective into all product management
and strategic activities.
- Develop and maintain a deep understanding of the diagnostic
market, competition, customer needs, and technology
capabilities.
- Assess the need and prioritize new product and product
improvement opportunities.
- Work with Finance, business units, and Project Leaders to
develop robust and consistent analyses and business cases to inform
new product development, product and service improvements, and
strategic recommendations.
- Work with Project Leaders and Enterprise Business Leaders to
inform budgeting.
- Lead preparation and present new strategic proposals and
product opportunities to senior leadership and the Portfolio
Development Committee (PDC).
- Ensure product will meet market and customer needs throughout
the product development process and proactively present product
enhancements and innovations to meet evolving needs.
- Represent FMI Product team with key customers through
congresses, advisory boards, customer meetings, field rides,
etc.
- Partner closely with marketing teams to implement go-to-market
strategies and tactical plans.
- Translate competitive intelligence into meaningful insights and
actions for FMI's commercial teams.
- Collaborate effectively across the Roche Group to maximize
global success of FMI's product portfolio.
- Partner with marketing, commercial operations, and third-party
partners to develop positioning, value propositions, and targeting
for the portfolio.
- Create relationships and strategic partnerships with key
opinion leaders and other stakeholders to execute critical product
& business initiatives.
- Regularly connect with stakeholders to drive education, market
adoption, and innovation of Foundation Medicine products.
- Travel domestically and internationally up to 25% of the
time.
- Other projects as periodically assigned.
Qualifications:
Basic Qualifications:
- Bachelor's Degree
- 10+ years of experience in product strategy, product
management, and/or product marketing in the diagnostic or
pharmaceutical industry
Preferred Qualifications:
- Master of Business Administration, Master of Science, or other
advanced degree
- 12+ years of work experience in product marketing, preferably
within medical device or diagnostics
- Oncology experience, within medical device or
diagnostics
- International marketing or product strategy and/or product or
diagnostic sales experience
- Direct product launch experience including regulatory, access,
marketing, and sales
- Experience in healthcare with an emphasis on diagnostics,
genomics, and/or biotechnology
- Gathering industry trends, generating deep customer insights
and competitive intelligence to target the in-house laboratory
testing market segment
- Creating impactful strategic plans and developing value
propositions, positioning, and targeting
- Building relationships with cross-functional partners, and
external business partners, and key customers
- Experience in next-generation sequencing technologies
- Building financial models representing complex market
situations to facilitate data-driven decision making
- Excellent leadership & communication skills, ability to lead
and influence cross-functional teams within a complex global matrix
environment.
- Strategic thinking & strong problem solving, proactive solution
co-creation with stakeholders
- Understanding of HIPAA and importance of privacy of patient
data
- Commitment to FMI values: patients, innovation, collaboration,
and passion
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Keywords: Foundation Medicine, Somerville , Associate Director, Product Management, Executive , Boston, Massachusetts
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